Build partnerships that build the business.
Turn partnerships into a repeatable source of growth. We help you choose the right partners, structure the economics, and build the operating model to recruit, activate, and support them.
Discuss partnershipsLed by Dror Spindel, former VP of Partnerships at monday.com, where he helped grow the partner business to $300M+.
Make partnerships accountable for growth.
Introductions and signed agreements are a starting point. A productive partner business needs a reason for partners to sell, a route to customers, and a way to measure the results.
- You are building a partnerships function for the first time.
- An existing program has activity, but unclear commercial results.
- You need to choose between channels, alliances, integrations, or distribution partners.
The foundations of a partner business.
A partner strategy
The role of channels, alliances, integrations, or distribution in your growth plan, with priority partner types and selection criteria.
A commercial model
The value for each side, incentives, responsibilities, and commercial questions to resolve before committing to a relationship.
A program you can operate
An approach to recruiting, qualifying, onboarding, and supporting partners, with clear ownership and performance measures.
How we work together.
The engagement delivers a strategy and operating plan. We agree the scope before starting; ongoing execution is a separate discussion.
- 01
Define the growth objective
Start with the customers, capabilities, or distribution you need to reach.
- 02
Design the partnership model
Assess the potential partners, mutual value, commercial terms, and effort required.
- 03
Build the execution plan
Translate the strategy into priorities, conversations, responsibilities, and measures.
Led by
Dror Spindel
Industry Partner, Data & partnerships
Dror leads Partnership Strategy, bringing experience building and running a global partner business.
Dror spent more than seven years at monday.com building its partner business—first in the Americas, then globally as VP of Partnerships—helping grow it into a $300M+ business.
What could the right partnerships unlock?
Tell us where you want to grow and how partnerships fit into your business today.